How Designer Arm Candy leveraged Live Shopping to revitalize their Fashion Brand ---- 2 min read
With over 300 customers and shipments to 49 states, Designer Arm Candy is a family-owned business. The Fashion Brand aims to provide a piece of the luxury handbag world for women who only want to pay part of the retail price. In this success story let’s see how Designer Arm Candy leveraged Live Shopping to revitalize their Fashion Brand.
Though it sells handbags, Designer Arm Candy has more to offer than just handbags. The brand is also about helping its buyers achieve the desired lifestyle and personal image. And this is visible in their live shopping strategy as well.
Read More: How to use Live Stream Shopping to improve Purchase Intentions of Buyers.
For brands belonging to the Fashion Industry, guiding shoppers is a crucial part of their business. This is what the brand is doing via Channelize.io Live Shopping Platform. It is more enjoyable for shoppers to shop when they are provided with advice on how to pair handbags with their clothes. The result is increased customer loyalty and satisfaction for the brand.
Additionally by interacting with shoppers in real-time buyers are able to make more confident purchasing decisions creating a positive image for the brand. This is how Designer Arm Candy leveraged Live Shopping to revitalize their Fashion Brand.
Using Channelize.io Live Commerce Platform the brand has sculpted a unique Live Shopping formula that works best to offer Engagement, generate huge Sales, and helps the brand to revitalize their Fashion Brand.
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Disclaimer: The Brand name Designer Arm Candy and the brand logo are properties of designerarmcandy.com.