Top Ecommerce Experts to watch in 2025 for Scaling your Brand (Part 1)8 min read

As we approach 2025, the ecommerce landscape continues to evolve with rapid technological advancements and changing consumer behaviors. To stay ahead, it’s essential to tap into the wisdom of the “Top Ecommerce Experts in 2025” who are driving transformative changes in the industry.

You’ll learn what it takes to truly crush it this year from these experts, from rebel CEOs to marketing wizards. Remember, in ecommerce, staying updated is not an option—it’s a necessity. 🚀

Scroll down and discover the voices you’ll want on your radar this year.

Aaron Orendorff 

Aaron Orendorff is a defining figure among the top ecommerce experts in 2025, serving as the VP of Growth at FERMÀT. His expertise in funnel optimization has revolutionized ecommerce strategies. Previously holding roles such as Editor-in-Chief at Shopify Plus and VP of Marketing at Common Thread Collective, Aaron has consistently led the charge on innovative ecommerce practices. His editorial leadership in the Operators Newsletter continues to provide invaluable insights for ecommerce executives.

🌐 Website
🔗 LinkedIn

Armando Roggio 

Armando Roggio is a seasoned Ecommerce Marketer, Writer, and Developer known for his extensive expertise across various aspects of digital commerce. Through his comprehensive articles and engaging interviews, Armando covers a wide range of topics, from dropshipping and pricing strategies to the integration of artificial intelligence and the essentials of email marketing. He actively engages with his community on social media, encouraging dialogue and gathering insights on the latest ecommerce practices.

With a strong emphasis on customer-centric marketing, Armando advocates for the strategic use of automation and rigorous A/B testing to enhance sales performance and maximize profitability. Armando’s contributions have made him a respected voice in the industry, offering actionable advice that helps businesses thrive in a competitive market.

🌐 Website
🔗 LinkedIn

Enjoy zero commissions on your sales. Click here for details.

Brian Beck 

Brian Beck is a globally recognized B2B Ecommerce expert and one of the top ecommerce experts in 2025 known for significantly boosting business growth through Amazon and company-owned channels. Specializing in digital strategy for mid-sized and large manufacturers and brands, Brian optimizes digital footprints through thorough strategic assessments followed by targeted program execution.

His transformative digital work has generated billions in annual sales, establishing him as a pivotal figure in ecommerce. Brian’s comprehensive skills in digital marketing, strategic planning, and change management enable him to drive substantial improvements in ecommerce performance, solidifying his reputation as a leader in digital commerce innovation.

🌐 Website
🔗 LinkedIn

Bryan Eisenberg 

Bryan Eisenberg, co-founder of Buyer Legends and a New York Times bestselling author, is known for his profound insights into online marketing and conversion optimization. His consulting prowess has benefited giants like Google, Dell, and Disney, enhancing their sales and customer engagement significantly.

As a sought-after keynote speaker, Bryan has headlined events for prestigious organizations such as Shop.org, Salesforce’s DreamForce, and the Direct Marketing Association. His contributions to the field have earned him numerous accolades, including being named one of the top 10 User Experience Gurus by eConsultancy and a LinkedIn Retail Influencer. Bryan, alongside his wife, also dedicates time to their community through their home care agency, A Place At Home – North Austin, and enjoys mentoring entrepreneurs across various sectors. His strategic advice is crucial for brands looking to improve their ecommerce interactions and conversion rates.

🌐 Website 

🔗 LinkedIn

Gary Vaynerchuk 

Gary Vaynerchuk, known as GaryVee, is a serial entrepreneur and Chairman of VaynerX, CEO of VaynerMedia, and Creator & CEO of VeeFriends. With a keen eye for market trends and consumer behavior, he helps Fortune 1000 brands thrive through his advertising agency.

A prolific angel investor, Gary has early stakes in Facebook, Twitter, and Uber. With over 44 million social media followers, Gary shares his business insights and daily life, making him a top influencer and sought-after speaker.

🌐 Website

🔗 LinkedIn

Graham Charlton 

Graham Charlton is an established ecommerce expert with over 18 years of experience in digital marketing and content strategy. He was recently Head of Content at LXA, developing in-depth materials on martech and AI. As a former digital consultant and Editor in Chief at SaleCycle and ClickZ Global, he significantly enhanced audience engagement and lead generation with his strategic content on ecommerce and behavioral marketing.

Begin your Live Shopping journey here! Start now.

Graham has also contributed extensively to Econsultancy, covering topics from mobile commerce to multichannel retail. His specialties in SEO, UX, and customer experience make him a leading voice in ecommerce strategy.

🌐 Website

🔗LinkedIn

Harley Finkelstein 

An entrepreneur, lawyer, and President of Shopify, Harley Finkelstein has been a driving force in ecommerce since starting his first company at 17. He earned his law degree and MBA from the University of Ottawa and has received numerous accolades including Canada’s Top 40 Under 40 and Fortune’s 40 Under 40.

Harley has served on several influential boards, including the C100 and the CBC, and is currently a board member of the National Retail Federation and Operation Hope. He co-founded Firebelly, a high-end tea brand, and created Big Shot, a podcast highlighting the stories of prominent Jewish entrepreneurs. Harley’s dynamic approach at Shopify continues to influence the global ecommerce landscape. His diverse ventures from high-end modern tea brands to digital content creation have marked significant impacts on e-commerce.

🌐 Website

🔗 LinkedIn

Mari Smith 

Known as “the Queen of Facebook,” Mari Smith is a top expert in Facebook marketing and a recognized authority in ecommerce strategies. As a Forbes’ Top Social Media Power Influencer, she has authored The New Relationship Marketing and co-authored Facebook Marketing: An Hour A Day. Mari’s expertise is so renowned that even Facebook has recruited her for leading their training events and consulting on their Blueprint Certification programs.

Mari is a prominent speaker at major industry events, including Social Media Marketing World and HubSpot’s INBOUND, where she shares insights on leveraging social media to boost ecommerce success. Her digital marketing agency specializes in Facebook and Instagram marketing strategies, helping Fortune 500 companies, brands, and SMBs enhance their online sales and customer engagement.

🌐 Website

🔗LinkedIn

Matthew Barby 

Matthew Barby is the VP of Growth at Kraken, with a proven track record that includes significant roles such as CMO at Decentral Games and VP of Marketing at HubSpot. His co-founding of Traffic Think Tank, an influential SEO and digital marketing learning platform that was acquired by SEMrush, underscores his deep expertise in driving ecommerce growth.

An experienced digital marketing strategist specializing in ecommerce platforms, Matthew has a keen focus on leveraging fintech, web3, and SaaS technologies to enhance online retail strategies. As an angel investor and advisor, he nurtures early-stage startups, particularly in the ecommerce sector, helping them scale effectively through innovative marketing and growth tactics.

🌐 Website

🔗 LinkedIn

Discover Fashion & Jewelry Live Shopping Hosts to Watch Out for in 2025. Read here.

Nadine Neatrour

Top Ecommerce Experts in 2025

Nadine Neatrour is an accomplished ecommerce expert and one of the top ecommerce experts in 2025, with extensive experience in multichannel retail strategies. Over her fifteen-year career, she has excelled in seamlessly integrating digital and physical retail to enhance customer experiences, drive sales, and build brand loyalty.

Specializing in CRM, customer service, and digital in-store experiences, Nadine is passionate about optimizing both online and offline customer interactions to maximize profitability. Her innovative approach and leadership have established her as a thought leader in the ecommerce space.

🌐 Website 

🔗 LinkedIn

Wrapping up: Top Ecommerce Experts in 2025

As the digital marketplace hurtles towards 2025, staying ahead means learning from the best. This article has introduced you to the pivotal figures shaping the future of ecommerce—from strategic innovators like Aaron Orendorff to marketing geniuses like Mari Smith. Each brings unique insights that are crucial for scaling your brand in the evolving ecommerce landscape.

Ready to dive deeper into the strategies that will define success in the coming years? Follow these leaders for their latest insights and breakthroughs. Their expertise will not only inspire but also equip you with the tools to thrive in the dynamic world of ecommerce. Explore the full details in our comprehensive guide and ensure your brand is poised for monumental growth in 2025.

As experts in the Live Shopping Space, we offer a powerful Live Shopping Platform and a wealth of resources to help Ecommerce Brands and hosts of all levels thrive. Let Channelize.io be your guide to a successful Live Shopping journey!

No Comments

Sorry, the comment form is closed at this time.