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Smart businesses today are realizing better ways of doing business and thus have started to leverage real-time communication for almost everything. Be it e-commerce, on-demand apps, transportation and logistics, marketplaces, real-time communication can boost any sort of business....

By integrating APIs to build real time communication features, organizations are offering their customers the convenience to engage with them, which results in better profit and more sales. For any business to be successful, interaction between their sellers and customers is crucial...